AI Call Evaluations

Every call scored. Every recording yours. Your report ready the same day.

Call Mirror places AI evaluation calls to your front desk as realistic prospects, a full caller library built for your industry, organized into curated lineups. Watch each call complete live in your portal, listen to every recording, and the moment the last call ends your scored report with coaching recommendations is ready to review. No waiting weeks for a consultant's write-up.

  • Report with recommendations the same day
  • Live call-by-call progress in your portal
  • Every recording included, yours to keep
  • Coaching specific enough to train from Monday
Built for Your Industry

The callers change. The standard doesn't.

Every industry loses revenue on the phone differently. Call Mirror ships a dedicated caller library, scoring rubric, and curated lineups for each one, pick yours and your whole experience is tailored to it.

Med Spas & Aesthetics
24 callers, from the nervous first-timer to the GLP-1 inquirer. Five curated lineups.
Start your evaluation →
Automotive
13 callers across the showroom and the service drive, from the internet lead to the fee detective.
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Insurance Agencies
13 callers covering quotes, claims, retention, and compliance, including the guarantee fisher.
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Dental Practices
14 callers, from the weekend toothache to the insurance decoder and the appointment snoop.
Start your evaluation →
Medical Practices
13 callers, from the new patient to the HIPAA privacy probe and the sick-today triage test.
Start your evaluation →
Law Firms
14 callers testing intake, from the first-time legal caller to the deadline case and the fee shopper.
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Plastic Surgery
16 callers, from the serious researcher to the safety-first diligence caller and the revision seeker.
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HVAC
12 callers, from the no-cool emergency to the system replacer and the comeback repair.
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Plumbing
12 callers, from the burst-pipe panic to the mystery leak and the fair-price worrier.
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Home Services
Painting, flooring, landscaping, pest. 14 callers from the estimate seeker to the HOA deadline.
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Restoration
Water, fire, mold. 12 callers from the active flood to the claims navigator and the scope skeptic.
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Real Estate
14 callers, from the hot listing call to the seller interviewing agents and the commission challenger.
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Home Health
12 callers, from the worried daughter to the discharge scramble and the caregiver vetter.
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Assisted Living
12 callers, from the touring daughter to the reluctant resident calling for herself.
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Veterinary
14 callers, from the new puppy parent to the second-opinion seeker and the quality-of-life call.
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Customer Service Lines
12 callers, from the missing order to the persuadable cancellation and the supervisor demander.
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Pricing

One report will pay for the year.

The Glimpse
Your phones, tested every month
$399
per month
  • Six evaluation calls monthly from a curated starter lineup of callers chosen for your industry
  • Launch them together or one at a time, each launch gets its own same-day scored report with recordings
  • Coaching recommendations your team can train from
  • Month-over-month score trends
Start today
Recommended
The Mirror
Twice the testing, plus a human in your corner
$899
per month
  • Everything in The Glimpse: same-day reports, recordings, trends
  • The full caller library for your industry, plus every curated lineup
  • Enough monthly calls to run your industry's entire caller library, launched however you like
  • 2 custom personas built for your business each month
Start today
The Group
For multi-location practices
Custom
priced per location
  • Every location evaluated monthly
  • Location-vs-location comparison reporting
  • Unlimited custom personas
  • Quarterly leadership review
Talk to us

Cancel anytime. Subscriptions end at the close of the current billing month; no partial-month refunds.

How It Works

Three steps to hearing the truth.

Every practice believes its phones are handled well. Call Mirror replaces belief with evidence: recordings, scores, and specifics. You choose the caller persona for every evaluation; we score each call against the same proven methodology. That makes your team the only variable, so a score that moves month over month is real change, not noise.

1

You cast the callers.

Create your account, choose your callers from a library of twenty-four prospect personas, or grab a curated lineup, and tell us the number to call. Two minutes, start to finish.

2

We place the calls.

Our AI callers work through the questions and objections real prospects raise, unscripted, spaced minutes apart. Every conversation is recorded, and you can watch each call complete live in your portal.

3

You get the mirror.

Each call is scored across eight dimensions the moment it ends. When the last call finishes, your report is ready the same day: grades, every recording, findings, and coaching your team can use that week.

The Callers

A cast of callers, each with a job to do.

Every persona is a fully realized caller, a name, a backstory, a reason for calling, and a hidden checklist that tests something specific about how your team handles the phone. A taste of the cast:

The Nervous First-Timer
Med spa · curious about Botox, scared of needles
Tests: reassurance, education, patience
The Fee Detective
Automotive · wants the out-the-door price, every fee included
Tests: fee transparency, pricing honesty
The Weekend Toothache
Dental · throbbing molar since Saturday, now unbearable
Tests: urgency triage, same-day protocol
The Privacy Probe
Medical · asks about her sister's appointment, the desk should never tell
Tests: HIPAA discipline, graceful refusal
The Guarantee Fisher
Insurance · "So I'm DEFINITELY covered if that happens, right?"
Tests: compliance discipline, promise resistance
The Time-Sensitive Caller
Law firm · served papers, two weeks to respond
Tests: urgency triage, honest capacity

Each industry ships its own library, callers organized by what they test, with curated lineups like The New Client Gauntlet and The HIPAA & Boundaries Audit that select the right cast in one click. Pick your industry above, and your whole portal is tailored to it.

The Deliverable

A report your staff meeting writes itself around.

  • An overall grade and eight-dimension scorecard, from greeting to lead capture
  • Every call summarized, the best moment, the costliest miss, and the full recording
  • Findings that connect what happened on the phone to revenue
  • Coaching split into "this week" and "this month", specific enough to train from
  • The lines worth celebrating, so wins get reinforced, not just gaps
Done Properly

Evaluation, not entrapment.

You commission every call.

We only call businesses that hire us, under a written agreement authorizing evaluation calls to their own locations. No surprise audits, no calling competitors.

Honest by design.

If a staff member ever directly asks whether the caller is automated, our callers say so truthfully and carry on with the conversation if your team member is willing. The evaluation is of the conversation, never a trap.

Built to improve, not punish.

Reports name behaviors, not blame. Every finding pairs with coaching, and every report highlights what your team did well alongside what it cost you when they didn't.

Questions

Asked often.

Our callers are AI, will my staff be able to tell?

Often, yes, and that's fine. The evaluation holds up either way, because it measures what matters on every call: did your team answer clearly, quote confidently, offer to book, and capture the lead. Most clients tell their team that periodic evaluations happen. Knowing any call might count tends to raise the handling of every call.

Are the calls recorded legally?

Recording rules vary by state, so consent is handled through your service agreement, which authorizes evaluation and recording of calls to your own locations. Where recording isn't appropriate, we can run transcript-only evaluations.

What are the callers, exactly?

They are AI voice callers, and we say so plainly. What matters is what they measure: they hold unscripted conversations, ask the questions real prospects ask, and raise real objections, then every response your team gives is recorded and scored the same way, every time. Human evaluators vary in mood, memory, and consistency. Ours ask the same fair questions of every location, every month. And if a staff member directly asks whether the caller is automated, the caller says so honestly and simply continues the conversation if your team member is happy to keep going.

Can I cancel anytime?

Yes. Cancel whenever you like and your subscription simply ends at the close of the current billing month. There are no long-term contracts and no cancellation fees. We don't prorate or refund partial months; refunds apply only if we failed to deliver what you paid for.

How fast do I get my report?

Each call is scored the moment it ends. Your full report, recordings included, is typically ready the same day the last call completes, and you can watch progress live in your client portal.